The art and science of personalized coaching.
While the technology at the disposal of cyclists has increased greatly, the fundamentals of developing into a successful racer have largely remained the same. From reading a race, to pedaling smoothly, and knowing when to attack—no matter how advanced one's tools, long-term success in cycling remains grounded in hard-won experience and learning to listen to one's body. Along with a team of trusted sports professionals, James Hibbard approaches every rider as an individual—working backwards from clearly defined goals and using the most sophisticated tools to take into account real-life stress and maximize an athlete's potential.
Photography provided by F. Arakawa